Cogeco Communications

Press release details

MORE SPORTS FOR COGECO CABLE DIGITAL TELEVISION CUSTOMERS IN QUÉBEC WITH TSN HD AND TSN2

PRESS RELEASE
For immediate release
More sports for Cogeco Cable Digital Television customers
in Québec with TSN HD and TSN2
Montréal, October 2, 2008 — Cogeco Cable (TSX: CCA) launched yesterday TSN HD and TSN2.
TSN HD and TSN2, which are 24-hour digital sports services, are now offered to the majority of
Cogeco Cable Digital Cable customers in Québec. Already a leader in sports programming in
Canada, TSN offers images of incomparable quality with TSN HD. TSN2, a standard definition
service, has a jam-packed line-up featuring 800+ hours of live and exclusive major league sports
action.
“By adding these two new services to our Digital and HD Television line-ups in Québec, we are
giving our customers the choice to watch even more of what they want. More exciting sports events,
more entertainment, more fun. As Digital and HD Television become increasingly mainstream,
Cogeco Cable continues to invest in the technology to ensure its customers have access to the
most interesting and relevant programming in the market,” declared Mr. Ron Perrotta, Vice
President, Marketing and Strategic Planning of Cogeco Cable.
TSN2 (channel 156) is included in the “Destination Sports” package in Québec ($6.99 per month).
TSN HD (channel 541) is offered at no extra charge for all Digital Television customers in Québec
who also subscribe to the HD Access Package ($2.99 per month).
“Our Digital and HD Television services continue to draw new subscribers every month, which
confirms that customers appreciate the variety, quality and control that Cogeco Cable’s Digital
Television service provides them,” Mr. Perrotta concluded.
ABOUT COGECO CABLE
Cogeco Cable (www.cogeco.ca), a telecommunications company offering a diverse range of
services to its customers in Canada and Portugal, is the second largest cable operator in Ontario,
Québec and Portugal, in terms of the number of Basic Cable service customers served. Through its
two-way broadband cable networks, Cogeco Cable provides its residential and commercial
customers with Analogue and Digital Television, High Speed Internet and Telephony services. The
Corporation provides approximately 2,676,000 revenue generating units (RGUs) to 2,410,000
homes passed in its Canadian and Portuguese service territories. Cogeco Cable’s subordinate
voting shares are listed on the Toronto Stock Exchange (TSX: CCA).
- 30 -
Information: Marie Carrier
Director, Corporate Communications
Tel.: (514) 764-4700